New on Quartz: US cigarette warning labels do a poor job of explaining risk—and fewer smokers are quitting as a result

There's a new story on Quartz:
US cigarette warning labels do a poor job of explaining risk—and fewer smokers are quitting as a result
The way we think about risk makes us underestimate the real dangers of smoking.
See it here: http://ift.tt/2ydHPPC

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